Natural Genius Trame, the sophisticated creation by Patrick Jouin for Listone Giordano, represents a profound exploration of the visual and tactile perception of wood. The beating heart of the project lies in the contrast between the solidity of oak and the delicacy of fine surface engravings capable of releasing a sense of movement.
The system is based on three fixed-size elements which, through a skilful interplay of lines and orientations, allow for the creation of ever-changing graphic patterns. Trame goes beyond the traditional concept of the wooden plank, becoming a dynamic architectural language in which the repetition of the mark creates a hypnotic rhythm.
Patrick Jouin was born in Nantes in 1967 and graduated in industrial design from ENSCI-Les Ateliers in Paris in 1992. After working for Thomson Multimedia under the art direction of Philippe Starck, he joined Starck’s Paris studio in 1995 and went on to found his own.
Named Designer of the Year by Maison & Objet in 2003, he works from product design to interiors, from restaurants with Alain Ducasse to luxury projects as a partner in Jouin Manku. For Listone Giordano he designed Trame, an oak floor whose fine surface engravings give the wood a sense of movement.