Westside is the polymorphic system that reinvents the living area experience: a group of essential modules which, thanks to a deft play of combinations, presents itself as a small private island with classic angular configuration or wide deconstructed, welcoming modular sofa. Expression of absolute comfort, it suits any context: from residential to public areas and hospitality. A refined balance of materials, shapes and different heights characterizes the Westside coffee tables collection.
Graduating from the ENSCI in 1990, Jean-Marie Massaud has run a quest for synthesis, reduction and lightness since his first intuitions. He has worked in various fields within design, from furniture to industrial product and equipment. In 2000, he founded Studio Massaud and expanded his expertise to include architecture and brand development. He has collaborated with various brands such as B&B Italia, Axor Hansgrohe, Dior, Poltrona Frau, Lancôme and Renault.
A Flawless Finish
At Poliform, quality is based on the heritage of working with wood and the traditional craftsmanship of the Brianza region in Italy, where provenance, creativity, innovation and technological know-how are at its core.
Buying a Poliform product is an investment in more ways than one. The collection is typically rigorous with a classic style. It is not the result of passing fads, but has an aesthetic quality that will guarantee that each piece remains stylish.